Want to know the How to Create a Perfect LinkedIn Profile? Well, you have landed on the right article.
Having a great LinkedIn profile is becoming increasingly important in today’s job market.
It can help you stand out from the crowd and make sure potential employers can find your information more easily.
This guide will provide you with step-by-step instructions on how to create an all-star LinkedIn profile that will make you stand out from the competition.
We will cover topics such as using keywords, crafting a compelling summary, adding relevant experience and accomplishments, networking with people in your industries, and much more.
By following this guide, you will be able how to create a professional LinkedIn profile that puts your best foot forward and helps you shine.
How to Create a Perfect LinkedIn Profile (Upd 2023)
Table of content
What Makes a LinkedIn Profile Stand Out?
Your LinkedIn profile is one of the most important aspects of your online presence. It showcases your professional accomplishments to potential employers, networking contacts and colleagues.
In order to make it stand out, you need to create a perfect LinkedIn profile that highlights your skills, achievements and experience.
By following certain tips and utilizing the right strategies, you can create a perfect LinkedIn profile that grabs the attention of recruiters and helps you land the job opportunity that you have been dreaming of.
In this article, we will discuss what makes a LinkedIn profile stand out and how to create a perfect LinkedIn profile.
How to Make Your Perfect LinkedIn Profile Stand Out?
- The first thing that makes a perfect LinkedIn profile is trying to be as specific as possible with he information on the profile.
While many people struggle to come up with specific keywords, it is important to focus on the skillset and experience that you want potential recruiters or employers to be able to see.
If you are working in IT, try using phrases like “IT Operations” or “IT Security” in order for your recruiter or employer to be able to find relevant keywords. By doing this, you are increasing your chances of someone finding your profile. - The next item that makes a LinkedIn profile impressive is the cover photo. It is important to use a professional-looking photo in order to make yourself seem more trustworthy and experienced than you actually are (Hint: don’t use your selfie!).
This will help to increase the number of “likes” and “recommends” that you receive from potential employers or recruiters, which have been shown to have an impact on obtaining job offers or getting interviewed for jobs. - The last item that makes a perfect LinkedIn profile is completing as many endorsements as possible. This gives you an opportunity to showcase your relationships and skills.
Why should I do endorsements? If you’ve got a lot of connections who are interested in what you have to offer, completing endorsements will give them the opportunity to see it firsthand.
It also lets you make even more connections on LinkedIn. , which is always a good thing.
How to Choose the Right Professional Photo for Your Perfect LinkedIn Profile
Having the right professional photo on your LinkedIn profile can be a difference-maker when it comes to networking and job searching. Therefore, it is important to take time and effort to find the best LinkedIn photo for your profile.
When choosing a professional photo for your LinkedIn profile, there are several factors that need to be considered such as composition, lighting, background, and expression.
By taking these points into consideration, you can ensure that you will have the perfect picture that will effectively showcase your skills and abilities.
Your Linkedin profile picture must follow the specified dimensions and file size.
400×400 (width x height)
File size – 8MB Max
File type has to be PNG or JPG.
GIFs are not supported (I knew someone was going to ask!)
When it comes to taking a good profile picture, professional help is always recommended.
You can attend LinkedIn events as they generally have a booth for profile pictures or join a local chapter of LinkedIn for the same purpose.
How to Write a LinkedIn About Section?
Crafting the best summary for your Perfect LinkedIn profile can be a daunting task. It’s not enough to just list your skills and experience;
you need to create a summary that captures who you are and what makes you unique.
The best summaries are concise yet captivating, highlighting key elements of your professional story that make you stand out.
They should be tailored to your specific target audience and reflect the value you can bring to potential employers or clients.
With the right words, crafting a perfect summary for your LinkedIn profile is an achievable goal.
First, choose a title that captures the essence of your professional story. This can be a summary of your career highlights and achievements or an overview of your most significant accomplishments.
Next, explain why you are an asset to potential employers or clients. What are some tangible benefits they will enjoy by working with you?
Then, intrigue them with details about who you are as a person and what makes you unique.
It’s important that the target employer find at least one thing they can connect to in your LinkedIn profile so they’ll see why they should contact you for further conversation. As always, make sure it is email-worthy.
Here’s just some of the many things that make me unique:
I have 12 years experience in corporate media relations, social media outreach, writing press releases, designing marketing campaigns, doing market research, interviewing thought leaders in the industry while staying on top of online trends to provide an expert view of the market.
I work with an American Sign Language interpreter to create video content for a hearing-impaired client.
I have a degree in Creative Writing and am proficient in French, Spanish, and German.
And here are some of the many things I’m looking for:
Work with a team of people in a small company/start-up environment
Opportunities for personal and professional growth
New opportunities to learn and take on tasks that are unfamiliar
The freedom to innovate and experiment
Working for an international company (ideally);
Potential opportunities in the future for working abroad
What are some reasons why someone may enjoy this job?
This is a small company/start up environment, meaning it offers lots of day-to-day responsibility. There is also room to grow in terms of personal as well as professional development.
Many employees work from home either full time or part time (depending on their workload).
Completing Your Work Experience Section in an Engaging Way
A work experience section can be a powerful tool in helping you stand out from the competition during your job search.
It is essential to make sure that your work experience section is completed in an engaging way that will draw the attention of potential employers.
With the help of resume builders, job search engines, and other online resources, you can create an impressive and comprehensive work experience section that will give you a competitive edge during your job hunt.
What is a Work Experience Section?
Your work experience section is the part of your resume that lists your past jobs and positions. It typically appears after your education and skills section in a chronological order, with the most recent job listed first.
The work experience section can range in length from one paragraph to multiple pages depending on the position you are applying for.
Making Sure Your Skills and Endorsements Shine On Your Profile
Are you looking to make sure your skills and endorsements stand out on your LinkedIn profile? If so, you are not alone.
Many people are looking for ways to maximize the visibility of their hard earned skills and endorsements on their profile.
You aren’t the only one wondering how to get a lot of “Likes” on a LinkedIn profile.
LinkedIn is an amazing platform for many people looking to build their professional network and make themselves more visible to recruiters.
Featured Skills and Endorsements in Your LinkedIn Profile:
As mentioned earlier, you have a few tools at your disposal when it comes to making sure that your skills and endorsements stand out. These tools are the sections, tabs, and search filters on your profile.
Let’s take a look at each one of these resources.
Sections: on your profile, you can create sections to showcase certain skills that are important to you as well as any special endorsements or certifications that you possess.
You might also want to include an “Interests” section which would be perfect for including all of the languages you speak and other skills that you have.
This section would also be an excellent place to include hobbies or interests that are related specifically to your field.
The following example is a student profile, so it does not include sections for endorsements or certifications.
The “Interests” section:
- I like playing the piano, basketball, soccer and reading novels!
- I speak four languages: English, Spanish, Chinese and Russian!
- I am interested in listening to music, taking pictures and cooking!
- I am a certified personal trainer with American Council on Exercise (ACE)
Adding Other Sections to Make Your Profile More Appealing & Unique
Creating a unique and appealing profile page is key to getting noticed online.
While many profiles focus on the traditional skill-set sections, adding other sections can help make your profile more interesting and engaging.
From discussing personal interests to sharing your career aspirations, there are plenty of other sections that can be included in your profile page to make it more individualised and memorable.
This article will provide an overview of the different types of sections you can include on your profile page to stand out from the crowd and increase the chances of getting noticed by recruiters or potential employers.
Get a Custom URL
A custom URL on LinkedIn profile is a great way to ensure that your profile stands out from the crowd.
It makes it easier for people to find you, and it gives you a professional-looking link to share in emails or on other websites.
When setting up a LinkedIn profile, strongly consider personalising your URL by replacing the numerical string with something easier to remember and share. This will be useful when promoting yourself or your business on this platform.
Most commonly people will use their name and initials in some format, though you might need to get creative or add numbers if you have a more common name.
From your profile page, you should see “Edit public profile & URL” in the right rail display.
Once you click on that you will be brought to an editing page for your public profile. Click on the edit icon next to “Edit Custom URL” to edit your custom URL for your profile.
Note: This custom URL must contain between 3-100 letters or numbers, and no spaces, symbols, or special characters are allowed.
Don’t forget to add Licenses, Certifications, Projects, Volunteer Experiences, Accomplishments, or Languages you know.
Don’t forget to include any licenses, certifications, projects, volunteer experiences, accomplishments and languages you know on your resume.
Doing so can give potential employers an idea of what else you are capable of and the value that you can bring to the company.
It can help show that you have the skills and knowledge to be successful in a particular role.
Including these items on your resume will also demonstrate your commitment to your professional development.
Add Links and Media to Your Work Experience
Linkedin allow you to easily insert links, images, videos, and files into the entries of both your “Experience” and “Featured” sections.
Leverage this to bolster your resume- link to your company’s website, projects done, articles or reports authored by you, or anything else that can give recruiters a glimpse of the work you’re writing about.
This can also grow your online presence and build up trust from employers who know that you have relevant expertise.
Actively Join LinkedIn Groups to outreach your employers/clients
Joining LinkedIn Groups is a great way to network and make professional connections. It also allows you to gain insights into the latest trends in your industry, share ideas, and get feedback from other professionals.
LinkedIn Groups provide an invaluable platform for connecting with like-minded individuals who have similar interests and backgrounds.
Plus, joining groups can help you discover new opportunities and expand your professional network.
Linkedin Profile Featured Section
The Featured Section on LinkedIn has become a powerful tool for employers and recruiters to showcase their talents, achievements, and skills.
This Linkedin featured section was launched in 2020, and since then it helps employers to easily search for potential candidates that fit their specific job requirements.
It also allows jobseekers to promote themselves and stand out from the crowd by highlighting their best qualifications.
With the help of AI-based algorithms, this feature can be used to match jobseekers with relevant opportunities, enabling them to find a job they love faster than ever before.
You can find the Linkedin featured section on your profile home page. If you have not added any before, go to your profile page and click on “Add Profile Section”.
The company is also experimenting with AI-based algorithms that can help employers find new employees by matching their skills to open positions.
Linkedin Profile audit to improve your visibility
A Perfect LinkedIn profile audit is an important step to ensure your profile is up-to-date, accurate, and optimised to help you make a great first impression on potential employers and hiring managers.
It involves assessing your current profile against best practices for Linkedin users, making sure that any content you present is relevant and engaging.
With a thorough audit of your LinkedIn profile, you can identify areas for improvement so that you are able to stand out among the competition and maximise your chances at getting hired.
Tools/services can be used to audit your Linkedin profile:
Add Name Pronunciation Audio Clips as your Introduction
Currently, recording and uploading name pronunciations is only supported on the LinkedIn mobile app.
All users across all platforms can access the audio recordings. The duration for recording name pronunciations is 10 seconds, which can be extended to include a brief greeting if desired.
You can record how to pronounce your name and display it on your LinkedIn profile by following these steps:
Open the LinkedIn mobile app on iOS or Android
Tap your profile picture > View Profile.
Tap the Edit icon from your introduction card.
Tap +Record name pronunciation.
If you’ve already recorded your name, you can tap the Edit icon to delete or replace the existing recording.
Tap the recording button and hold to record your name.
Note: You can also cancel or preview the recording.
Tap the Use button when you’re satisfied with your recording.
Note: You can also Retake the recording.
Tap Save.
Conclusion
Creating a perfect LinkedIn profile is essential for any professional to stand out in the job market.
With the right strategies and tactics, you can create a LinkedIn profile that reflects your professional accomplishments and that helps you to connect with potential employers.
The key is to make sure your profile is up-to-date, has all the necessary information, includes relevant keywords, showcases your best work, and looks attractive.
By following these tips, you can create an effective & Perfect LinkedIn profile that will help you get noticed by recruiters and land the job of your dreams.
I hope you liked our article on How to Create the Perfect LinkedIn Profile, if you have any comments or suggestions do share them in the comments below.
Frequently Asked Questions
Q1. What is 1st 2nd 3rd in LinkedIn?
2nd-degree – People who are connected to your 1st-degree connections. You’ll see a 2nd degree icon next to their name in search results and on their profile.
You can contact them through an In Mail or an introduction. 3rd-degree – People who are connected to your 2nd-degree connections.
Q2. What is the 5 3 2 rule in LinkedIn?
The rule states that for every 10 updates you post to a social media channel: 5 should be content from others, relevant to your audience.
3 should be content from you, relevant to your audience—and not a sales pitch.
2 should be personal, non-work related content that helps humanise your brand.
Q3. How many connections on LinkedIn is good?
The average number of connections per LinkedIn profile is around the 500-999 mark.
So logic suggests the more people you are connected with on LinkedIn, the higher the total engagement score (likes, re-shares, comments, etc) vs. someone with a lower count.